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Section Navigation

  • How To Create News and Commentary
  • How to Tell a News Story
  • Checklist of Media Do's and Don'ts
  • How to Work with Print Media
  • How to Work with Electronic and Broadcast Media
  • How to Work with Internet Media
  • How to Handle Inaccurate Coverage
  • Helpful Hints for Interviews
  • How to Plan a Media Event
  • Getting Started: Ideas for Creating News Hooks
  • Checklist: Working with the Media
  • Sample Documents:
    • Develop a Media Message
    • Develop Issue-Specific Media Messages
    • Identifying Media Contacts / Developing Media Lists
    • Sample Letter of Introduction to Local Media
    • Sample Letter Requesting an Editorial Board Meeting
    • Sample Local Op-Ed Articles
    • Sample Letter to the Editor
    • Sample Press Releases

Identifying Media Contacts / Developing Media Lists

Using the format below, identify media contacts that are likely to have an interest in your coalition and issues pertaining to public transportation. Include addresses, telephone numbers, fax numbers, e-mail addresses and other key contact people (such as reporters, editors, columnists, publishers, broadcast producers, talk show hosts and anchor persons).

Sources for this information include local telephone directories, the Internet, telephone inquires, national media directories and the mastheads of publications.

Local and State Level: Print Media (newspapers, magazines, etc.)

Name: ____________________                   Name: ____________________

Title: _____________________                    Title: _____________________

Publication: ________________                      Publication: _______________

Address: __________________                    Address: __________________

___________________________                  __________________________

Phone: ____________________                     Phone: ___________________

Fax: ______________________                     Fax: _____________________

E-Mail: ___________________                      E-Mail: __________________

Other Contacts:                                                Other Contacts:

Local and State Level: Electronic Media (television, radio, Internet)

Name: ____________________                   Name: ____________________

Title: _____________________                    Title: _____________________

Outlet: ____________________                   Outlet: ____________________

Address: __________________                    Address: __________________

___________________________                  __________________________

Phone: ____________________                     Phone: ___________________

Fax: ______________________                     Fax: _____________________

E-Mail: ___________________                      E-Mail: __________________

Other Contacts:                                                Other Contacts:

National Level: Print Media (newspapers, magazines, etc.)

Name: ____________________                   Name: ____________________

Title: _____________________                    Title: _____________________

Publication: _______________                      Publication: _______________

Address: __________________                    Address: __________________

___________________________                  __________________________

Phone: ____________________                     Phone: ___________________

Fax: ______________________                     Fax: _____________________

E-Mail: ___________________                      E-Mail: __________________

Other Contacts:                                                Other Contacts:

National Level: Electronic Media (television, radio, Internet)

Name: ____________________                   Name: ____________________

Title: _____________________                    Title: _____________________

Outlet: ___________________                     Outlet: ___________________

Address: __________________                    Address: __________________

___________________________                  __________________________

Phone: ____________________                     Phone: ___________________

Fax: ______________________                     Fax: _____________________

E-Mail: ___________________                      E-Mail: __________________

Other Contacts:                                                Other Contacts:

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